5 Things I’ve Learned About the Job Search Process
1. You better do your research.
With digital technology at our fingertips, there is simply no excuse to not research a company or individual. This means immersing yourself in blogs, Twitter, LinkedIn profiles, and alerts from outlets like Google News to be informed and educated. My professor, Don Neal, always told our class that preparation is the key to success and feeling confident.
2. Ask great questions and listen before you sell.
Everyone appreciates an active listen, especially a prospective employee. Make sure you ask smart and meaningful questions in order to determine and understand the needs of the organization. Only then must you start “selling” the unique skills you can offer to the organization. Remember, using a “one size fits all” will not work for every employer!
3. Be open to new opportunities.
I have a list of my target agencies where I’d loved to work, but I also keep an open mind for smaller boutique PR firms where I could also contribute my skills and knowledge. Keep your options open and don’t limit your choices.
4. You must use your time strategically.
Digital technology and social networking tools definitely make it easier to connect with prominent folks in your industry. However, keep in mind that at the end of the day people hire people, and it’s important to spend your time and energy connecting in-person with these individuals. I’m not a fan of simply exchanging business cards, but I am a fan of building relationships with people and learning from key individuals who like you and are willing to help.
5. It’s a proactive process and we are in the driver’s seat.
We are in control of this crazy ride and the harder (and smarter) we work, the closer we will be to our dream jobs. It’s important to understand this concept that we control this search process and that enjoying this journey is a must!
